Bob Seganti Says U.S. Golf Economy Problems Have Been Over-hyped

Bob Seganti Says U.S. Golf Economy Problems Have Been Over-hyped

We’re always interested in hearing (and reporting) any and all variations of perspective that relate to the U.S golf economy. We were recently attended 19th Hole at the 2014 World Amature Handicap Championship in Myrtle Beach, SC. There were reportedly over 3400...
How To Attract International Golfers to Your Course

How To Attract International Golfers to Your Course

If so many international golfers are interested in American golf, where are they, and how can they be reached? Great questions! The United States golf industry needs to cultivate more play to regain its health. In addition to getting more play from current golfers,...
The Conversion Crisis

The Conversion Crisis

There is a conversion crisis upon us. There’s a lot of buzz in the web design industry nowadays about this so-called traffic conversion crisis. We’ve touched on the web-search attention deficit disorder that lately seems to be affecting the general...
How To Measure Return on Investment for Digital Marketing

How To Measure Return on Investment for Digital Marketing

The question of how to measure return on investment for digital marketing comes up in almost every related discussion lately. The fact is, ROI often involves too many variables outside the control of most agencies, especially when it is related to the sales of...

Bridging the Gap Overview – Traditional and Digital Thinking

Overview – Bridging the Gap between Traditional and Digital Thinking: White Paper Download a copy of this White Paper HERE We are living in a digital economy, and bridging the gap between traditional and digital thinking is a challenge. It may seem as if it...